Rolex Day-Date Ref. 18038 - “Honda”

A distinctive example known among collectors as the “Honda” Day-Date.

Commissioned by Honda in the 1980s as high-level sales awards for top-performing dealerships or executives, the dial features a red Honda logo marking its presentation origin.

Very few of the “Honda” signed examples have surfaced publicly, with even less being the flagship Day-Date model.

Reference - 18038

Year - 1984

Dial - Gold, with red Honda logo

Movement - Rolex Caliber 3055, automatic

Case - 18K Yellow Gold

Dimensions - 36 mm

Bracelet - President Gold

Box - Not included

Paper - Not included